319.363.ZINS
The story “about Zins” would not be complete without mentioning the Great Flood of 2008.
Zins opened in November, 2007…for the first time. It represented the dream of two instructors in the Hospitality Arts Program at Kirkwood Community College. They were lucky enough to find the support of a number of mostly local investors who wanted to join them in making a contribution to revitalizing downtown Cedar Rapids.
In June, 2008, that dream and that contribution seemed to come to an end. Three blocks from the swollen Cedar River, the ground floor of Zins was awash in 45” of filth. It took days to reenter. The damage was heartbreaking.
But, here’s the point of including this tale on our website. Before reentering, when asked whether we intended to reopen (Read “start over.”), we did not know what to say. Especially during the first days returned, words could not describe how depressing it was.
Even so, those first hours also brought uplifting moments. Newly unemployed employees, family, friends, fellow investors…and perfect strangers…appeared at the front door to help us “muck out.” As the days went by, more and more of each group reported, expecting nothing in return. There would be hundreds before it was over!
Long before then, within those first days of returning, the answer to the oft-repeated question was clear. We owed it to our community to reopen. Zins had become connected in ways that could not have been possible without the tragedy of the flood. The acts of human kindness could only be repaid in one way.
On June 11, 2009, one year to the minute of having been evacuated, thanks to the stunningly generous support of still more committed investors, Zins opened for the second time. Amazingly, here we are.
Welcome…back!
In the hospitality industry, positioning
is the term for the decision making method used to determine issues such as
décor, furnishings, uniforming, menu design, music, and, in fact, every detail
of establishing and operating a successful restaurant. Every choice we’ve made is intended to
support the needs of our customers and the concept. Everything we do is intended to create an
overall atmosphere that is consistently warm, welcoming, comfortable,
memorable, and professionally hospitable.
Every need. Every guest. Every time.